Home' Local Media Today : April 2015 Contents 12 | LOCAL MEDIA TODAY | April 2015
Spring has sprung... well, as I write this
it really hasn’t but I am optimistic that by the
time you are reading this the snow will have
With the nicer weather, I expect some
classified categories will be getting a seasonal
boost. Garage sales will definitely rev up
so make sure you’re helping your market
promote them with print and digital solutions.
Do you have a garage sale app? Or interactive
Here at Classified Avenue, spring means a
return of ads that drop off around the start of
the holidays. We have our “bug repellent” ads
that do really well and they just started back up
this past week. We have been fortunate to stay on budget so far this year
and I am projecting to stay on that track.
We recently had an advertiser come back that had left print completely
for online advertising. Nice to hear that while he received many more leads,
they were not quality leads like he received in our print publications. I hope
we see more of this trend.
Here’s to a great spring season for all of us!! And, as always, if you are
doing something innovative with your classifieds, please let me know.
Director of Sales,
“Kevin Kamen works relentlessly. Whenever he speaks about the
publishing business or companies, I pay close attention.”
Paul Tash (Mr. Tash is Chairman of the Pulitzer Board
and CEO/Chairman of the Tampa Bay Times.), August 1, 2014
“Kevin Kamen is one of the world’s best-known and most-prolic brokers
of media properties and companies.”
Gypsy C. Gallardo, CEO/Publisher of
The Power Broker Magazine, July 30, 2014
Whose judgement do they trust?
“Kevin Kamen correctly predicted as far back as 2010 that a buyer would
be willing to pay $42 million to $51 million for The Journal ... ‘They paid
about $4 million to $5 million more than they should have,’ Kamen told
WPRI.com ... Kamen suggested Gatehouse was motivated to pay a premium
in part to ensure a competing newspaper chain didn’t get The (Providence)
Ted Nessi, WPRI 12, Providence, Rhode Island, July 23, 2014
Considering selling your publication? You
should have your title nancially valued
correctly and listed for sale. Call or come visit
Kamen & Co. Group Services to assist you.
KAMEN & CO. GROUP SERVICES
NY (516) 379-2797 • FL (727) 786-5930 • FAX (516) 379-3812
626 RXR Plaza, Uniondale, NY 11556
Whose voice do
industry leaders seek?
Just ask them.
ow do you think your
website stacks up?
Are you killing it with
your social media work? Has
mobile become an integral part
of your multi-media initiatives?
Do you have a true innovator on
your team? Find out just how
good you really are by entering
the 2015 LMA ‘Best in Digital
Media’ contest which is currently
With 21 categories judged
in three classifications (based on each website's
unique monthly visitors), this contest gives you
the chance to put your best efforts on display and
to gain the recognition you deserve. The bragging
rights are a good thing too!
The contest deadlines on April 24 and the low-
cost, online entry makes it a snap to compete. Your
staff works hard to push
your digital transformation
and now is the time to strut
your hard-earned accom-
This contest recognizes
excellence in numerous categories and
will honor the overall Best Local Com-
munity Website and, on an individual
basis, will award the Local Website
Innovator of the Year. Additional cat-
■ Best Local Community Initiative
■ Best Layout & Design (Desktop &
■ Best Video Initiative
■ Best Blog Initiative
■ Many more!
Competing could not be any easier, thanks to Newspaper Toolbox. Submit your entries online at
www.localmedia.com under the Contests tab. Good luck to all!
will honor the overall Best Local Com-
Four NEW Categories
■ Most Effective Digital
■ Best Native Advertising Program
■ Best Platform Agnostic
■ Best Deals, Email or SMS Revenue
‘Best in Digital Media’ Contest Underway
Numerous categories including Local Digital Innovator of the Year
Links Archive March 2015 May 2015 Navigation Previous Page Next Page