Home' Local Media Today : June 2005 Contents SUBURBAN PUBLISHER
An Official Publication of
Suburban Newspapers of America
Suburban Publisher is published by
SNA, the only non-profit trade
association in North America that
specifically represents the needs
and interests of suburban and urban
SNA Mission Statement: SNA is a
professional organization that rep-
resents and supports the suburban
newspaper industry through leader-
ship, education, promotion,
research and the advancement of
Suburban Newspapers of America,
116 Cass Street
Traverse City, MI 49684
Web site: www.suburban-news.org
SNA Officers & Directors
Fort Washington, PA
First Vice President
Enterprise NewsMedia, LLC
Second Vice President
Community Newspaper Holdings,
Immediate Past President
Greater Media Newspapers
East Brunswick, NJ
Publishing & Distributing
Liberty Suburban Chicago
Gold Country Media
Cape Girardeau, MO
Eden Prarie, MN
Washington Suburban Press Network
Antelope Valley Press
Patuxent Publishing Company
SNA Headquarters Staff
Sales & Marketing Director
SubPub Editor Deb Shaw
Operations Mgr Bonnie Pintozzi
SCAN Coordinator Deanna Lewis
“You can’t do journalism halfway.
You have to be passionate about it.”
Who is Marianne Stanton? Tell us
I’m an islander - a 13th generation
Nantucketer who feels claustropho-
bic if she’s not near the water. I
grew up on Nantucket, and spent
my high school years trying to get
away - so I went ot the University of
Denver (business school).That’s
where I found out that the moun-
tains weren’t my thing.
I’m married to a writer and docu-
mentary filmmaker, John Stanton,
and have two kids still at home,
Kevin 16 and Caroline 13.
How did you get into the newspa-
The summer I was 13 my mother (
who ran the island’s newspaper)
needed someone to run the news-
paper folder in the back shop. She
shanghaied me and my two best
friends away from the barn where
we had summer jobs cleaning the
stalls in exchange for riding lessons
and gave us real work. That was my
first newspaper job - just awful!
Then in 1978 when I was working at
a local regional airline the process
of airline deregulation was begin-
ning. I could see this would have an
impact on Nantucket (an island) and
told the newspaper they should be
writing about it. I also saw other sto-
ries the newspaper wasn’t covering.
Not long after that I was hired as a
What do you like most about the
business? The least?
I love that you are always learning.
If you are a natural student of the
world, then newspapering is a great
job, especially on the editorial side.
You’re always coming into contact
with something new every day -
about the people, the issues in your
community and often how they con-
nect with the world at large. I love
what I do, but the long hours, espe-
cially away from your family, can be
When the well runs dry, how do
you recharge the spark?
What do you know now that you
wish you knew when you started
in this business?
That opinionated people don’t make
The only thing I know for sure
about the business of running
You have to be passionate about it,
committed to it and put the time in.
When you stop doing any of those
three things it’s time to get out of the
business. You can’t do journalism
Who/what is your major influ-
A couple of people. My dad gave
me the love of reading at an early
age. From the time I was in the 6th
grade he was having me read arti-
cles in The New York Times every
night. And my husband and kids -
they keep me honest and don’t let
me take myself too seriously.
The world would be a vastly bet-
ter place if only people would...
Be honest, be kind and have a
sense of humor.
What three accomplishments are
you most proud of?
My children- ages 27, 16 and 13;
Going back to school and getting
my MBA from Simmons Graduate
School of Management in Boston
when I was 46 - three years and two
days a week in classes, while I was
editor & publisher as well; and the
magazine, Nantucket Today, I devel-
oped while getting my MBA. It’s
beautiful, full of good stories and
gets better every year.
No one is better than I am when it
Being fluid and taking advantage of
market opportunities as they arise.
I still can’t quite get the hang....
Technology. Anything with an On/Off
button vexes me.
If you could have dinner with
anyone, living or dead, who
would it be? Why?
Peter the Great. I’ve always been
fascinated with Russian history,
and he was a visionary in his coun-
try and a reformist who reached out
to the west at a time when that was
If you couldn’t be a newspaper-
woman, what would you be
I’d be a trail guide. When my oldest
daughter was 8 we spent a week in
Iceland riding and driving a herd of
ponies across the Kjolur Trail with
about 20 Europeans. It was a blast!
What do you do for kicks?
Travel, garden and bake bread. In
the winter I watch college basket-
The Inquirer and Mirror is a weekly
paper with about 11,200 circulation.
Marrianne Stanton has been editor
since 1985 and publisher since
She is reached at
Denver Fall Conference
A very strong conference program has
been set for the upcoming SNA Fall
Publishers' & Advertising Directors'
Conference in Denver, September 20 -
Keynote Presentation - Dean
Singleton, Vice Chairman & CEO,
Movie Studio Advertising Panel
Developing Regional Recruitment
SNA Benchmarking Study Results -
National Automotive Advertising
Newspaper Web Strategies & Industry
The Free Daily Newspaper Model -
How is it Working?
Selling Against Yellow Pages
Two hour great idea session
8-10 advertiser one-on-one meetings
and much more!
Speakers and complete conference pro-
gram/registration forms are found at:
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